Core Viewpoint - Guangdong is leveraging the 15th National Games to stimulate economic growth, enhance sports consumption, and promote high-quality development in the sports industry, thereby injecting strong vitality into the Greater Bay Area economy [1][3]. Economic Impact - The 15th National Games is seen as a "booster" for economic growth, fostering the development of related industries such as venue construction, equipment manufacturing, transportation logistics, and tourism [5]. - Ticket sales for the event reached 245 million yuan, with instant lottery sales at 913 million yuan and licensed merchandise valued at over 820 million yuan, all setting historical records [5]. Urban and Rural Development - Guangdong promotes the idea that hosting sports events equates to urban development, creating unique city sports brands like "Basketball City" in Dongguan and "Skateboarding City" in Huizhou [7]. - The integration of sports events with rural revitalization is emphasized, with initiatives aimed at enhancing the quality of life in rural areas through sports [7]. Social Development - The event aims to benefit the public by enhancing health and wellness through improved sports facilities and community engagement in sports activities, with 4,500 community sports events held throughout the year [10]. - The mascot and cultural elements of the event serve to strengthen the emotional and cultural ties among the Guangdong, Hong Kong, and Macau regions [11]. Mechanism and Collaboration - Guangdong has established a regular communication mechanism with Hong Kong and Macau for the National Games, creating collaborative frameworks for event management and market development [13]. - The signing of agreements to enhance sports cooperation among the three regions aims to promote deeper integration and support national development goals [14].
十五运会为湾区经济注入强劲活力
Xin Lang Cai Jing·2025-12-28 10:09