Core Viewpoint - The 2025 Hainan International Health and Wellness Industry Expo showcased the integration of the Ningxia Yinchuan Xixia District's wine industry with health, culture, and cuisine, aiming to leverage new opportunities in Hainan's free trade port health industry [1][4]. Group 1: Exhibition Highlights - The Xixia District set up a 216 square meter themed exhibition area titled "Under Helan Mountain: Beautiful Xixia," focusing on the local wine industry's integration with health and wellness [1]. - The exhibition featured a complete chain from quality terroir to specialty products, highlighting the ecological advantages of the Helan Mountain East wine region, with 26 wineries and a planting area of 46,600 acres, alongside over 1,800 international awards [3]. - Interactive experiences included wine aroma identification, hot wine workshops, and local food markets, enhancing visitor engagement with the "wine + cuisine" concept [3]. Group 2: Health and Wellness Integration - Xixia District promoted three unique travel routes that combine wine tasting, hot spring therapy, traditional Chinese medicine, and stargazing accommodations, presenting a new lifestyle approach to health and wellness [3]. - Health products such as specialty medicinal formulas, wellness teas, and moxibustion attracted visitors, showcasing a comprehensive experience of "experiential, consumable, and livable" health and wellness [3]. Group 3: Future Development Plans - The Xixia District aims to enhance the brand influence of "Under Helan Mountain: Beautiful Xixia" through exhibitions, forums, and business negotiations, laying a solid foundation for future industry cooperation and project introduction [4]. - The district plans to deepen the integration of the wine, culture, and health industries, establishing itself as a nationally influential health and wellness travel destination [4].
贺兰山下葡萄佳酿飘香海南
Xin Lang Cai Jing·2025-12-28 12:13