【省文化和旅游厅】陕西（第九届）旅游商品大赛评选结果揭晓

Core Insights - The 2025 Shaanxi (9th) Tourism Product Competition showcased a variety of creative tourism products, emphasizing innovation and cultural heritage [1] - The competition attracted over 2,000 entries across four categories, highlighting the integration of traditional craftsmanship with modern technology [1][3] Group 1: Competition Overview - The competition was guided by the Shaanxi Provincial Department of Culture and Tourism and featured the theme "Three Qin Four Seasons: Good Goods and Good Gifts" [1] - A total of 459 sets of tourism products were collected, demonstrating the creative and innovative development trends in Shaanxi's tourism merchandise [1] - The event included multiple rounds of evaluation and online voting, culminating in awards for gold, silver, bronze, and special categories [1] Group 2: Product Categories - The competition was divided into four main sections: "Three Qin Skills, Intangible Cultural Heritage," "Three Qin Flavors, Natural Gifts," "Three Qin Elegance, Life Creativity," and "Three Qin Intelligence, Technological Innovation" [1] - Products like the "Dragon Head Lacquer Titanium Cup Series" and "Tianliushan Grass Weaving Creative Accessories" exemplified the fusion of traditional techniques with modern materials [2] Group 3: Technological Integration - There was a notable increase in products reflecting the "Cultural Tourism + Technology" theme, such as the "Yuanmu Smart Mortise and Tenon Structure Robot Building Block Series" [3] - The "KIDCHO Fun Nest AI Hugging Cat" incorporated AI technology for emotional interaction, showcasing a shift from manufacturing to intelligent creation in tourism products [3] Group 4: Market Trends - The competition highlighted a growing trend towards practical, lifestyle-oriented, and marketable products, moving away from traditional souvenir stereotypes [4] - The introduction of an online voting mechanism engaged the public, with significant participation reflected in the 4.9 million page views and 2.16 million votes during the voting period [4] Group 5: Future Directions - The Shaanxi Provincial Department of Culture and Tourism plans to facilitate the connection of award-winning products with tourism sites and e-commerce platforms to enhance market presence [5] - There is a commitment to building a more innovative and market-responsive cultural tourism product ecosystem, encouraging collaboration among various stakeholders [5]