Core Viewpoint - The launch of the ADAMAS model marks a new phase for Jishi Automotive, focusing on both domestic and international markets, with a competitive pricing strategy aimed at enhancing market presence [1][3]. Group 1: Company Overview - Jishi Automotive was established in 2021, positioning itself as a high-end brand specializing in outdoor travel electric vehicles [3]. - The company has entered over 40 countries and regions globally within two years, with significant sales growth in the luxury SUV market, particularly in the UAE [3]. - Jishi Automotive aims to achieve a global sales target of 30,000 units by 2026, with plans to enhance its product lineup and market strategies [5]. Group 2: Product Launch and Features - The ADAMAS model is priced between 349,900 to 359,900 CNY, with promotional pricing set at 334,900 to 344,900 CNY [1]. - The vehicle features a lightweight aluminum alloy structure, enhancing performance and safety, and is designed for both urban commuting and outdoor exploration [7][8]. - Key features include a luxurious interior with advanced seating options, superior off-road capabilities, and an intelligent driving system that integrates AI technology for improved user interaction [7][8]. Group 3: Market Strategy and Future Plans - Jishi Automotive plans to initiate a dealer cooperation model in China by 2026, aiming to expand its market share domestically [5]. - The company is committed to launching at least one new vehicle annually to strengthen its product matrix and maintain competitive advantage [5]. - The establishment of a joint laboratory with Weiqiao Group focuses on vehicle lightweighting, which is seen as crucial for enhancing range and performance in the competitive electric vehicle market [5].
借势新车发力中国市场,极石2026年冲击3万台销量目标
Zhong Guo Jing Ji Wang·2025-12-29 10:58