KIA AMERICA CELEBRATES THE ALL-NEW 2027 TELLURIDE WITH NEW YEAR'S EVE TIMES SQUARE TAKEOVER

Core Insights - The 2027 Kia Telluride represents a significant evolution for the brand, showcasing its commitment to innovation and quality in the automotive industry [1][3] - Kia America is celebrating the success of the Telluride and the contributions of the Kia Georgia Team Members who played a crucial role in its assembly [2][3] Product Launch and Features - The all-new 2027 Telluride features a hybrid powertrain and made its world debut at the Los Angeles Auto Show, with an expected arrival in the U.S. in Q1 2026 [3] - The vehicle is highlighted for its contemporary design, luxurious interior, intuitive technology, and entertainment services [2][3] Marketing and Brand Positioning - Kia's takeover of the New Year's Eve countdown clock in Times Square aims to promote the Telluride and acknowledge the efforts of the Georgia assembly team [2][6] - The Telluride has established Kia as a top-tier automotive manufacturer, symbolizing both innovation and accessibility in the market [3][6] Company Overview - Kia America, headquartered in Irvine, California, is recognized for its automotive quality and sustainability efforts, being listed among TIME's World's Most Sustainable Companies of 2024 [4] - The company offers a diverse range of vehicles, including gasoline, hybrid, plug-in hybrid, and electric models, with many assembled in the U.S. [4][5]