《山东康养发展蓝皮书》发布仪式在济南举行

Core Viewpoint - The release of the "Shandong Health and Wellness Development Blue Book (2025)" marks a new phase in the standardized and professional development of the "Filial Piety Qilu Health and Wellness" brand, reflecting the achievements and future direction of Shandong's health and wellness industry [1] Group 1: Industry Development - Shandong Province has established itself as the first national demonstration province for integrated medical and health services, achieving full coverage of community and township elderly care facilities, with over 1,000 certified integrated medical and health institutions, leading the nation [1] - The blue book serves as an important carrier to reflect the development achievements of Shandong's health and wellness industry and to guide its future direction [1] Group 2: Theoretical Framework - The blue book constructs a "Shandong characteristic health and wellness theoretical system," detailing a development model based on "policy guidance - resource integration - business innovation - standard support" [3] - It introduces a theoretical framework for an integrated service system called "Five Bed Linkage," which includes various types of care beds, providing a replicable practice model for moderately aging regions [3] Group 3: Innovation Practices - The blue book analyzes specialized areas such as youth wellness, women's wellness, and dietary wellness, providing case studies and innovative practices tailored to different demographic needs [4] - It highlights innovative practices in cities like Jinan and Qingdao, including the integration of smart healthcare and home care services, which cover 29,200 nurses and 78,000 upgraded smart home care beds [4] Group 4: Policy and Planning - The blue book aligns closely with the "Shandong Province Health and Wellness Industry Development Plan (2023-2027)," proposing a development path focused on "industrial clustering, high-end parks, and brand building" [5] - It sets ambitious goals for 2027, including the establishment of six health and wellness industry clusters and five billion-level industrial parks, while outlining a policy support system for key areas such as product development and elderly care insurance [5] Group 5: Future Directions - The editorial committee plans to initiate the compilation of the "Shandong Health and Wellness Development Blue Book (2026)," focusing on emerging fields such as cognitive impairment care and inclusive wellness services [6] - The series of events not only established a theoretical framework and practical benchmarks for Shandong's health and wellness industry but also created a platform for resource integration and collaboration among government, academia, and industry [6]