Core Insights - The integration of culture and tourism in the new era should be rooted in advanced socialist culture, promoting innovative narratives in red tourism and functional transformation of traditional culture, while adapting to consumer trends such as individual travel, health and wellness, and immersive experiences [1][2] Group 1: Development Strategies - The "Yancheng Path" exemplifies a systematic approach to solving theoretical challenges in cultural and tourism integration, showcasing distinctive practices in red culture inheritance, ecological resource development, and the construction of a three-tier market system [1][3] - The focus on optimizing holiday systems and payment convenience, along with deepening institutional reforms in cultural and tourism integration, is essential for building a new governance mechanism in tourism [1][2] Group 2: Innovative Principles - The three principles of "can crystallize, can open up, can enhance flavor" advocate for the extraction of unique cultural IP, promoting natural integration of cultural tourism with industrial ecosystems, and achieving both material and spiritual value in products [2][3] - The "Yancheng Path" reveals a new paradigm for tourism development in latecomer cities, emphasizing the combination of culture, ecology, and technology as a support system [2][3] Group 3: Practical Applications - Yancheng's innovative practices include the "Yellow Sea No. 1 Tourist Road" connecting 582 kilometers of coastal ecological scenery, and the Huai Opera Town focusing on the activation of intangible cultural heritage to create immersive cultural tourism consumption scenarios [3] - The publication "Deep Integration of Culture and Tourism: The Yancheng Path" serves as a methodological framework for other cities, detailing the exploration process and providing replicable experiences for latecomer cities [3][4]
超越资源依赖模式 专家解码文旅深度融合“盐城路径”
Zhong Guo Jing Ji Wang·2025-12-29 14:13