菜心为媒 名厨搭桥！连州特色农产品香飘中山

Core Viewpoint - The 2025 Lianzhou Specialty Agricultural Products Bay Area Chef Tasting Conference successfully took place in Zhongshan, aiming to promote Lianzhou's unique agricultural products and integrate them into the Bay Area market [6][11]. Group 1: Event Overview - The event was organized by the Lianzhou Municipal Government, with support from various local agricultural and culinary associations [7][8]. - Over a hundred representatives from the restaurant industry and suppliers gathered to taste Lianzhou dishes, enhancing the integration of Lianzhou's agricultural products into the Bay Area market [10][11]. Group 2: Agricultural Products - Lianzhou, located in the northern Guangdong region, is known for its rich agricultural products due to its favorable climate and soil conditions [15][16]. - The region has developed a matrix of five specialty agricultural products, including "longevity water, selenium-rich rice, sweet vegetable hearts, fragrant cured meats, and crystal pears" [22]. - Lianzhou vegetable hearts are particularly popular, with a planting area of 211,000 acres and a comprehensive output value exceeding 2.4 billion yuan in 2024 [30][31]. Group 3: Marketing and Promotion Strategies - Lianzhou has implemented a marketing system to promote its agricultural products, including hosting events like the vegetable heart festival and utilizing e-commerce platforms for sales [44][46]. - The tasting conference serves as a significant step for Lianzhou to connect with the Bay Area market, leveraging Zhongshan's culinary resources and local connections [48][50]. Group 4: Culinary Demonstrations - Renowned chefs showcased Lianzhou ingredients by preparing dishes such as "vegetable heart sashimi" and "Lianzhou vegetable heart stir-fried cured meat," which received positive feedback from attendees [55][60]. - The event also included the awarding of "Lianzhou Vegetable Heart Promotion Ambassador" certificates to individuals who have contributed to promoting the brand [64][66]. Group 5: Experience Stores - Eight units were designated as the first batch of Lianzhou vegetable heart experience stores in Zhongshan, aiming to broaden the sales channels for Lianzhou agricultural products [70][75]. - The representatives from these stores expressed commitment to actively promote Lianzhou products and integrate them into their culinary offerings [78][80].