业绩承压！网传陈彬已卸任一汽-大众总经理

Group 1 - The core point of the article is the leadership change at FAW-Volkswagen, with Chen Bin stepping down as Party Secretary and General Manager, while retaining his position at FAW Group [2] - Chen Bin previously led Dongfeng Citroën and implemented a subsidy policy that intensified competition in the automotive market [2] - Under Chen's leadership, FAW-Volkswagen restructured its organization in Q3 2023 and agreed to launch 10 new models starting in 2026 [2] Group 2 - The automotive industry is experiencing an escalating "price war," causing FAW-Volkswagen's market ranking to drop from third to fourth compared to the same period last year [3] - Despite achieving a "good start" with 140,000 units sold in January 2025, the overall sales trend remains under pressure, with a total of 1.31 million vehicles sold in the first 11 months of 2025, a decline of 11% year-on-year [3] - Revenue has also decreased, with total sales amounting to 199.2 billion yuan in the first 11 months of 2025, down 18.97% from the previous year, raising uncertainty about meeting the annual profit target of 30 billion yuan [3] - FAW-Volkswagen received an E rating in the group's performance assessment, which could lead to termination of tenure if performance does not improve [3] - There are reports that Dong Xiuhui, the former sales head of FAW-Volkswagen, may return as the new General Manager, but no official announcement has been made yet [3]