“双向奔赴”的一年:“科技+”激发文旅消费潜力
Xin Hua She·2025-12-30 11:42

Group 1 - The core viewpoint of the articles emphasizes the integration of technology and cultural tourism, predicting that by 2025, this synergy will significantly enhance consumer experiences and stimulate tourism consumption potential [1][4][6] - Shanghai's "Huxiaoyou" smart city living assistant has connected over 45,000 cultural tourism resources and served approximately 13 million users, showcasing its role as a one-stop information service for tourism [1][3] - The Shanghai cultural and tourism system is advancing AI development through three main paths: data collection, scenario application, and industry collaboration, aiming to produce multiple high-quality AI-driven tourism products and models over the next three years [3][4] Group 2 - Nationwide, there is a growing trend of smart tourism solutions and immersive experiences, which are enhancing consumer satisfaction and convenience in travel [4][6] - The use of vertical models like "Ctrip Wenda" has seen a nearly fourfold increase in users planning trips, indicating a shift in consumer behavior towards seeking better travel experiences [6] - The ultimate goal of technology in cultural tourism is to innovate and revitalize cultural expressions, positioning those who leverage technology as the future leaders in the tourism industry [6]