Group 1 - The "National Subsidy" policy will expand to the consumer electronics sector in 2025, allowing personal purchases of smartphones, tablets, smartwatches, and other devices to receive subsidies, with smart glasses included in 2026 [1] - The new policy supports the replacement of old appliances and encourages the purchase of energy-efficient products, offering a 15% subsidy on the sales price for certain categories, with a maximum subsidy of 1,500 yuan for home appliances and 500 yuan for digital products [1] - The policy aims to enhance the subsidy coverage for key consumer goods, including AR glasses, to accelerate the adoption of AI and other innovative products in daily life [2] Group 2 - The inclusion of smart glasses in the subsidy program is driven by three considerations: promoting product innovation, cultivating high-growth markets, and enriching the concept of old-for-new exchanges [2] - The expected sales of AR devices, including AR glasses, in China is projected to reach 452,000 units in 2025, representing a nearly 70% year-on-year increase, while AI glasses are anticipated to see a 215.7% growth with sales of 1.37 million units [2] - The government has allocated 62.5 billion yuan in special bonds to support the old-for-new consumption policy, ensuring a smooth implementation and addressing seasonal consumer demand [3]
2026年国补方案正式发布 智能眼镜首次纳入
Zheng Quan Shi Bao Wang·2025-12-30 15:07