钱塘企业掘金无人机表演C端市场

Core Insights - The company has opened up customized drone performance services to ordinary consumers, allowing for personalized aerial displays at events like graduations and proposals for around 8,000 yuan [2][3] - The reduction in technical barriers and the maturation of the supply chain have made it feasible for individual consumers to access drone performances, expanding the customer base beyond corporate clients [2][3] - The demand for drone performances is increasing, with a notable example being a school that commissioned a performance featuring designs created by students, showcasing various memorable moments from their school life [3] Industry Trends - The operational complexity of drone performances has decreased, requiring only one core operator and one assistant to manage the show, thanks to advancements in design software and systems for calculating drone numbers and positioning [3] - The company is developing a "drone+" ecosystem to integrate low-altitude economic activities into daily life, including the establishment of drone docking stations and a low-altitude technology museum for public engagement [3] - Drone performances are emerging as a viable alternative to traditional advertising methods, such as building and LED ads, due to their effective visual impact and the potential for social media sharing [4]