Core Viewpoint - The report from GF Securities projects that China Oriental Education (00667) will achieve adjusted net profits of 800 million, 1.02 billion, and 1.26 billion yuan for the years 2025 to 2027, respectively, indicating a recovery in growth and profitability for the company as a leading player in the industry [1] Group 1: Company Overview - The company has been deeply engaged in the vocational education sector for over 30 years, starting with culinary training in 1988 and now offering training in four major vocational skill areas with seven brands [2] - The company is expected to see a turning point in profitability in 2024, with projected revenues of 4.12 billion and 2.19 billion yuan for 2024 and the first half of 2025, respectively, reflecting year-on-year growth of 3.5% and 10.2% [2] - Adjusted net profits for 2024 and the first half of 2025 are projected to be 530 million and 400 million yuan, respectively, with significant year-on-year increases of 86.6% and 48.4% [2] Group 2: Industry Insights - The vocational skills training industry is characterized by strong employment orientation, with a large potential student base, and the company focuses on training blue-collar talent in the service sector, which maintains a high employment outlook [3] - The competitive landscape of the industry is fragmented, with clear competitive advantages for leading companies in various sub-sectors [3] Group 3: Competitive Advantages - The company creates a positive cycle through continuous research and development, practical-oriented teaching, and diverse professional training systems, resulting in high-quality products [4] - The company has established a solid reputation through deep integration of industry and education, with employment rates for its programs consistently above 90% [4] Group 4: Future Outlook - Following operational optimizations in 2024, brands such as New Oriental and Xinhua are expected to improve, while Ouman Di Meiyu is in a phase of expansion and rapid growth [5] - The high school graduate demographic is anticipated to become a significant source of new students, with a projected increase of 85.4% in new training participants for the first half of 2025 [5] - The establishment of regional centers since 2022 is expected to enhance the company's overall educational capacity and profitability [5]
广发证券:维持中国东方教育(00667)“买入”评级 合理价值10.16港元