宇树科技全球首店落地京东MALL 京东加速机器人全渠道布局
Zheng Quan Shi Bao Wang·2025-12-31 07:09

Core Insights - JD.com has partnered with Yushu Technology to open the world's first consumer robot store in JD MALL Beijing, marking a significant step in integrating robotics into offline retail experiences [2] - The collaboration aims to leverage JD.com's supply chain and user traffic with Yushu's technological advantages to promote the large-scale implementation of robotics across various industries [2] Company Developments - The new store features Yushu's Go2 series quadruped robot and G1 humanoid robot, catering to diverse consumer needs in family companionship, educational interaction, and commercial display [2] - An interactive experience area allows consumers to engage with the robots, showcasing their real-time responsiveness and human-robot interaction capabilities [3] Product Launches - Yushu's latest humanoid robot, R1, was unveiled with a starting price of 29,900 yuan, available for pre-order in-store and online through JD.com [4] - Customers can purchase robots directly in-store or via a QR code, with options for in-store pickup or home delivery, enhancing the seamless integration of online and offline shopping [4] Industry Context - The smart robotics industry is experiencing rapid growth, with projections indicating that the Chinese robot market could reach $100 billion by 2028, despite challenges in commercialization and service systems [5] - JD.com has announced a plan to invest over 10 billion yuan in the smart robotics sector, aiming to help 100 brands achieve over 1 billion yuan in sales within three years [5] Strategic Initiatives - The partnership with Yushu Technology is part of JD.com's broader strategy to create a comprehensive offline experience for consumers, addressing trust issues and understanding real user needs [6] - The store serves as a platform for validating the value of robots in real-life scenarios, which will inform product iterations and technological advancements [6]