西城老字号隐退经典菜元旦限时“复出”，抢消费券助力嗨吃

Group 1 - The festive consumption market in Beijing is gradually heating up as the New Year and Spring Festival approach, with the "Old Brand Joint Fleet" under Beijing Huaten Group entering the "Double Festival Service" mode early [1][4] - Classic dishes that were once popular but have faded away will make a limited-time return on New Year's Day 2026, including signature dishes from renowned restaurants, aiming to revive traditional flavors while incorporating contemporary aesthetics [4] - The "West City Consumption Coupons" initiative will provide consumers with discounts during the New Year period, with various coupon options available, allowing for significant savings when dining at participating old brand restaurants [4] Group 2 - Several old brand restaurants are launching creative dishes themed around the Year of the Horse, enhancing the dining experience with interactive elements such as photo spots and "New Year Wish Walls" [7] - Customized banquet options for New Year's Eve are being offered by various old brand restaurants, along with upgraded gift boxes featuring traditional foods [7] - The traditional handmade yuanxiao (glutinous rice balls) will be available for sale during the New Year holiday, maintaining the authentic experience of hand-rolled production [9]