天津高校青年用直播镜头助力乡村振兴

Core Viewpoint - The article highlights the active role of youth from Tianjin universities in promoting rural revitalization through innovative live-streaming sales of local agricultural products, showcasing their contributions to both economic development and community engagement [1][3]. Group 1: Youth Engagement and Impact - Over 3,200 university students and youth organizations have participated in rural initiatives, addressing 65 rural development needs in collaboration with 13 universities in Tianjin [1][3]. - The "village partner" model has successfully generated over 700 orders for grapes and developed multiple agritourism routes, enhancing the local economy [3]. - The "Qingyun Assist Farmers" initiative saw over 700 university students participate in an e-commerce live-streaming competition, resulting in nearly 1,000 promotional videos with a total view count exceeding 13.4 million and sales surpassing 1 million yuan [3][5]. Group 2: Innovative Approaches and Product Development - University teams have modernized traditional crafts, such as redesigning non-heritage willow weaving products into fashionable bags, thereby reviving market interest [5]. - The emergence of cultural and creative products, including lotus seed bracelets and IP representations of local specialties, demonstrates the application of students' skills to express local cultural symbols in contemporary forms [5]. - The initiative has transformed rural revitalization needs into a clear and visualized checklist, allowing youth to activate industries and enhance local culture through creativity and practical engagement [5].