一果生金！建行“链”上枣庄石榴，赋能火红产业新生态

Group 1: Industry Development - The pomegranate industry in Yuyuan Town, Shandong Province, has a history of over 2000 years and is supported by local government policies aimed at promoting its development [1][3] - Yuyuan Town is recognized as one of the seven major pomegranate production areas in China, benefiting from unique geographical advantages that support the growth of the pomegranate industry [1] - The local government has elevated the pomegranate industry to a city-level development strategy, facilitating the integration of primary, secondary, and tertiary industries [1][3] Group 2: Financial Support and Growth - The Construction Bank (建行) has actively supported the pomegranate industry by providing various financial products and services, including loans to local farmers and businesses [2][3][11] - A notable case is that of Sun Ning, who received a 1 million yuan "Yunong Loan" from the bank, which significantly boosted his pomegranate bonsai business, leading to a sales revenue of over 2 million yuan in 2023 [2][3] - The bank has issued loans totaling 55 million yuan for network supply chain projects and 14.17 million yuan for various pomegranate-related businesses [4][11] Group 3: Product Innovation and Market Expansion - The local government encourages the development of new pomegranate products, resulting in over 20 varieties, including pomegranate juice, wine, tea, and cosmetics [3] - The "Red Pomegranate" series of products developed by the Zaozhuang Public Transport Group has gained popularity, showcasing the potential for cross-industry innovation [6][8] - The animation series "Silk Road," produced by a local company, has become a significant cultural product, highlighting the integration of cultural and agricultural industries [9][10][11] Group 4: Economic Impact - The pomegranate industry has evolved from a single planting model to a comprehensive ecosystem that includes planting, processing, cultural tourism, and creative industries, contributing to rural revitalization [10][11] - As of November, the Construction Bank has provided over 300 million yuan in loans to nearly 450 entities in the pomegranate industry, supporting their growth and development [11]