“毛孩子”看病账单刺痛铲屎官,“瑞派们”却还在挣扎盈亏线?
Shen Zhen Shang Bao·2025-12-31 14:24

Core Viewpoint - The pet medical industry in China is facing significant challenges despite high demand, with costs rising and profitability remaining elusive for major players like Ruipai Pet Hospital Management Co., Ltd. [1][4][12] Industry Overview - The pet medical sector is characterized by a large and fragmented market, with over 30,000 pet hospitals in China, yet the top five chains only account for 6.5% of the total number of hospitals [8] - The market for pet dogs and cats in urban China is projected to exceed 300 billion yuan by 2024, with the number of pets surpassing 120 million [3][10] Financial Performance - Ruipai's financial data indicates net losses of 62 million yuan in 2022, 251 million yuan in 2023, and an expected loss of 59 million yuan in 2024, with a modest profit of approximately 15.54 million yuan anticipated in the first half of 2025 [4][8] - The average cost of a single veterinary visit in mainland China exceeds 2,000 yuan, with treatment for common conditions often costing several thousand yuan [4][10] Market Dynamics - The aging pet population is a critical factor, with over 30 million pets entering middle age by 2024, leading to increased reliance on vaccines, health products, and chronic disease management [3][12] - The lack of pet insurance penetration in China, at only 22%, compared to over 50% in developed markets, exacerbates the financial burden on pet owners [10][18] Challenges in Profitability - The industry faces structural challenges, including high fixed costs, weak payment leverage, and difficulties in standardizing services, which hinder profitability despite high service prices [9][12][21] - The reliance on single business lines for revenue, coupled with high labor costs and low equipment utilization, contributes to the financial struggles of pet hospitals [12][20] Recommendations for Improvement - To promote healthy development in the pet medical industry, efforts should focus on enhancing payment systems, improving supply chains, increasing talent availability, and establishing regulatory frameworks [21][22] - Implementing insurance leverage, community-based services, and standardized treatment protocols could help reduce costs and improve access to pet healthcare [21][22]