“AI魔改”泛滥，整治既是约束更是导向

Core Viewpoint - The National Radio and Television Administration (NRTA) is launching a month-long special governance initiative starting January 1, 2026, to address the rampant spread of "AI-modified" videos, particularly those featuring beloved children's animation characters being altered into inappropriate content [2][3]. Group 1: Background and Context - The NRTA previously issued management guidelines a year ago to require short video platforms to clean up "AI-modified" content, which has seen a significant reduction in problematic videos [3]. - In 2025, ongoing governance efforts included actions by internet authorities to rectify violations related to AI applications, with a focus on cleaning up harmful animated micro-dramas and short videos [3]. - The user base for AI image and video processing applications has surged, reaching 69.82 million and 5.75 million respectively by the second half of 2025, complicating regulatory efforts [3]. Group 2: Regulatory Focus and Content Standards - The upcoming special action emphasizes the responsibility of online video platforms and aims to clarify the boundaries for content creation, addressing issues such as misrepresentation of original works, promotion of incorrect values, and cultural appropriation [4]. - The initiative is a continuation and deepening of previous regulatory actions, with clearer guidelines on unacceptable content, which will help platforms define their boundaries [4]. - Content creators are encouraged to adhere to ethical standards in their work, as the responsibility for maintaining quality and integrity in content creation lies with both the platforms and the creators themselves [4].