Xin Lang Cai Jing·2025-12-31 16:29Core Insights - The 2026 National Subsidy officially launched at midnight on January 1, 2026, with consumers eligible for various subsidies on electronic products and home appliances [1][2] Subsidy Details - Consumers purchasing mobile phones, tablets, smartwatches, and smart glasses priced under 6000 yuan will receive a subsidy of 15% of the product price, with a maximum subsidy of 500 yuan per item [1][2] - For home appliances such as refrigerators, washing machines, televisions, air conditioners, computers, and water heaters that meet the first-level energy or water efficiency standards, a similar subsidy of 15% applies, with a maximum of 1500 yuan per item [1][2] Company Participation - JD.com is fully supporting the implementation of the national subsidy, with online access through the JD app and offline availability in nearly 30,000 JD MALLs and flagship stores across the country [1][2]