培育更多健康消费增长点

Group 1 - The health consumption market is experiencing rapid growth, driven by increasing consumer focus on health management and supported by government initiatives aimed at promoting innovation in health products [1][2] - The demand for health consumption is characterized by multi-level, diverse, and personalized features, necessitating higher technological content in products and services [2] - The integration of health consumption with other sectors can create new consumption scenarios, enhancing market vitality and expanding reach [3] Group 2 - The government plan emphasizes the support for the development of special dietary foods and encourages the consumption of green, organic, and locally recognized agricultural products [2] - There is a need for improved quality in health product supply, which is seen as a core competitive advantage, alongside the establishment of a comprehensive regulatory system [3] - Companies are encouraged to implement branding strategies to enhance market recognition of health products, transitioning consumer choices from functional needs to brand preferences [3]