2025年浙江以旧换新销售额逾3000亿元

Core Insights - The province's consumer goods trade-in program is projected to achieve over 300 billion yuan in sales by 2025, benefiting approximately 19 million people and promoting green, intelligent, and low-carbon products [1][2] Group 1: Policy Implementation - In 2026, the province will continue and optimize the consumer goods trade-in policy, focusing on upgrading consumption and improving livelihoods [1] - The policy will target high-demand sectors such as automobiles, home appliances, and 3C digital products, with a specific emphasis on popular items like air conditioners, refrigerators, and televisions [1] Group 2: Green and Intelligent Products - The 2026 policy will expand subsidies to include emerging fields like smart terminals, including AI glasses, to foster new consumption growth points and accelerate the adoption of green and intelligent products [1] Group 3: Support for Rural Areas and Offline Entities - The policy will enhance support for offline entities and rural areas, promoting balanced development between online and offline channels [2] - Initiatives like "new energy vehicles to the countryside" and "home appliances to the countryside" will continue to ensure rural residents benefit equally from policy advantages [2] Group 4: Funding and Implementation Stability - National subsidy funds will be allocated on a monthly basis to ensure stable and orderly implementation of the policy, avoiding fluctuations [2]