i60首月销量破万，埃安12月破4万！国民好车驶入新阶段

Core Viewpoint - In 2025, the Chinese electric vehicle market is entering a highly competitive phase, with GAC Aion achieving significant sales growth, particularly with the launch of the Aion i60, which sold over 10,000 units in its first month, contributing to a total monthly sales of 40,066 units in December, marking a new annual sales high [1][12]. Group 1: Product and Market Strategy - The Aion i60, as the first "national extended-range 5-seat SUV," effectively addresses mainstream family users' demands for "high value and low anxiety" travel, lowering the consumption threshold for high-quality electric vehicles [3][5]. - Aion's product matrix is expanding with models like Aion V home and Aion UT super, enhancing sales structure and increasing the proportion of C-end users, indicating a solid market foundation [5][10]. - Aion has introduced the "three responsibilities" policy, addressing user concerns regarding safety, smart applications, and battery life, enhancing user trust and brand responsibility [5][12]. Group 2: User Engagement and Operational Strategy - Aion is transitioning from "car manufacturing" to "co-creating life" through user engagement initiatives like "User Festival," fostering deeper connections with customers in major cities [6][12]. - The company is investing in its charging network, maintaining the highest number of 1000V fast charging stations among car manufacturers, effectively alleviating users' range anxiety [8][12]. Group 3: Quality and Customer Satisfaction - Aion has been recognized as the top brand in the annual China automotive quality rankings for three consecutive years, reflecting its commitment to quality and service [8][9]. - In customer satisfaction surveys, Aion scored 86.39, outperforming many competitors, indicating strong market approval [9]. Group 4: International Expansion and Future Outlook - Aion is solidifying its international presence, with models like AION Y and Aion UT entering European markets, contributing to sales growth [10][12]. - The company is preparing for intensified competition in 2026 by enhancing its product matrix and user operations, supported by the establishment of the Haobo Aion BU for resource integration and optimization [12][14]. - Upcoming product launches, including the Aion N60 and the Haobo A800, are set to diversify offerings and enhance market competitiveness [14][16].