新年看房记①|寻房大半年,深圳500万元预算刚需的纠结
Mei Ri Jing Ji Xin Wen·2026-01-01 14:44

Core Viewpoint - The Shenzhen real estate market is currently experiencing a critical observation window, with potential buyers like Chen Lei facing challenges in finding suitable properties within their budget, reflecting broader trends among first-time homebuyers in the region [1][2][10]. Group 1: Market Dynamics - The supply of residential properties in Shenzhen has decreased significantly, with a reported 34.6% year-on-year decline in new residential supply, totaling 36,641 units in 2025 [10][13]. - The market is witnessing a shift in strategy from developers, moving away from aggressive pricing and high-volume sales to a more balanced approach, which helps stabilize the market [13]. - The demand for new properties remains strong, but the supply is diminishing, leading to a potential market bottoming out [10][13]. Group 2: Buyer Behavior - First-time homebuyers like Chen Lei are struggling with budget constraints and the need for suitable living conditions, often finding that properties within their price range are located in less desirable areas [2][8]. - Chen Lei's experience is indicative of many buyers who are caught between the desire for better locations and the reality of limited options within their financial means [8][10]. - The ongoing adjustments in the market are causing buyers to reconsider their decisions, with many waiting for clearer signals before committing to purchases [9][10]. Group 3: Price Trends - New property prices have shown little change over the past six months, with some new launches even seeing price increases, while second-hand properties have generally decreased in price [10][13]. - Specific examples include the Pengchen Yunzhu project, where a mid-high floor unit is priced at approximately 5.6 million yuan per square meter, reflecting the current pricing landscape [4][6]. - The market is characterized by a structural differentiation, with high-end properties performing well while the demand for affordable housing remains weak [13].

新年看房记①|寻房大半年,深圳500万元预算刚需的纠结 - Reportify