「特稿」挪威2025年上牌新车近96%为纯电车 中国品牌份额上升
Xin Hua She·2026-01-02 14:10

Core Insights - Norway is projected to have nearly 96% of new registered passenger cars as pure electric vehicles (EVs) by 2025, with a significant increase in the market share of Chinese brands compared to 2024 [1] - The rapid adoption of EVs in Norway is attributed to government incentives such as tax exemptions, despite a broader slowdown in the electric vehicle transition across Europe [1] Summary by Categories Market Trends - In 2025, Norway is expected to register 179,549 new passenger cars, marking a 40% increase from 2024 [1] - The share of pure electric vehicles is anticipated to rise to 95.9% in 2025, up from 88.9% in 2024, with December 2025 projections reaching 97.6% [1] Brand Performance - Tesla remains the best-selling car brand in Norway for the fifth consecutive year, holding a market share of 19.1% [1] - Volkswagen and Volvo follow, with market shares of 13.3% and 7.8%, respectively [1] - Chinese brands accounted for 13.7% of new registrations in 2025, an increase from 10.4% in 2024, with BYD leading among them [1] Government Policies - The Norwegian government aims for 100% of new car sales to be zero-emission vehicles by 2025, having implemented tax exemptions for EV purchases [1] - Starting in 2023, the government began to reduce tax incentives for EVs and announced a VAT of approximately $5,000 on each pure electric vehicle from January 1, 2026 [1] - Despite reduced incentives, the government has increased the purchase tax rate for fuel vehicles, raising their cost and supporting the continued growth of EV adoption [1]