Group 1 - The rise of templated "renovation posts" on social media creates a sense of anxiety about the complexity of renovation, misleading users into thinking they are sharing genuine experiences when they are actually marketing tactics by businesses [1] - Businesses utilize third-party tools to generate posts at low cost, with some posts designed to evade AI detection, and the use of "fake comments" and engagement metrics helps these posts gain platform recommendations [1] - The marketing strategy targets the high-stakes decision-making process of renovation, quickly attracting traffic for businesses but poses risks of violating portrait rights and advertising laws [1] Group 2 - Platforms are urged to take responsibility by improving AI content identification mechanisms and requiring businesses to label synthetic images, aiding users in discerning authenticity [2] - Regulatory bodies need to enhance enforcement and monitoring effectiveness to deter businesses from engaging in misleading marketing practices, while also adapting to new marketing methods brought by technological advancements [2] - Collaboration between regulatory agencies and platform companies is essential to protect consumer rights and foster a healthy market ecosystem [2]
技术便利不能用于违规营销
Xin Lang Cai Jing·2026-01-02 22:39