均价11.65万元/m²，上海江景楼盘低姿态入市，认筹金50万元！购房者：再等等

Core Viewpoint - The Shanghai real estate market is experiencing a shift with new policies and lower entry barriers, leading to increased activity in both supply and demand during the New Year holiday period [3][6]. Group 1: Market Activity - The weather improved in Shanghai during the New Year holiday, leading to increased viewings at various real estate projects [1]. - Several new projects launched during the holiday, including the Yujing'an project in Jing'an District with a price of 12,000 yuan per square meter and the Xiangyu Tianyu project in Minhang District with a price of approximately 8,000 yuan per square meter [4]. - The Anjiahui project in Minhang District opened for subscription before the holiday, with a registration rate of only 44% on its first day [4][7]. Group 2: Policy Changes - Multiple favorable policies took effect on New Year's Day, aimed at reducing the financial burden on homebuyers through tax and credit adjustments [3][6]. - The new tax policy states that individuals selling homes purchased for less than two years will pay a 3% value-added tax, while those selling homes held for two years or more will be exempt from this tax [4]. - Adjustments to loan interest rates for first and second homes were implemented, with rates for first-time buyers dropping from 2.35% to 2.1% for loans under five years, and from 2.85% to 2.6% for loans over five years [5]. Group 3: Market Sentiment - There is a noticeable cautious sentiment among potential buyers, with many opting to wait before making purchases due to concerns over price fluctuations [1][8]. - The reduction in the earnest money requirement to 500,000 yuan for the new project at Qiantan Riverside aims to attract more potential buyers amid a market characterized by hesitance [7][8]. - The market is expected to see a slower absorption rate for larger units, while smaller units are anticipated to sell more quickly due to limited availability [8].