洗一次脸200多元？古天乐代言，多地门店被曝跑路

Core Viewpoint - The facial cleansing care chain brand "Washing Bear" has faced multiple complaints from consumers regarding store closures and difficulties in obtaining refunds for prepaid cards, raising concerns about the company's management and oversight practices [1][2][5]. Group 1: Company Response - The founder of Washing Bear, Tang Huabo, expressed regret over the inadequate supervision and pledged to protect consumer rights [1][4]. - The company has initiated legal proceedings against the involved stores based on the cooperation agreements and relevant laws, with cases entering arbitration or court [2][4]. - Washing Bear has organized a special team to address the issues and has publicly apologized to affected consumers, assuring that all 2,600+ stores nationwide are operating normally [1][4][5]. Group 2: Consumer Impact - Consumers reported that after the stores closed, they faced challenges in obtaining refunds, and their prepaid cards were not recognized at other locations, leading to suspicions of premeditated closures [1][5]. - The company acknowledged that the issues stemmed from individual stores violating cooperation agreements and failing to communicate with headquarters [4][5]. Group 3: Future Measures - Washing Bear has implemented a "supervision complaint green channel" for handling consumer complaints efficiently and has committed to publicizing the progress of legal actions against the violating stores [6]. - The company plans to enhance its management of partner stores by upgrading the admission review process and increasing regular supervision to prevent similar incidents in the future [6][5]. Group 4: Industry Context - The brand, endorsed by celebrity Louis Koo, focuses on skin cleansing services, with prices for treatments ranging from 53 to 240 yuan [7][9]. - Similar issues have been reported in the industry, with other brands like "Washing Cat" also facing store closures, highlighting the risks associated with franchise models lacking robust evaluation systems [9][11].