大跳水!特斯拉,痛失"销冠"

Core Viewpoint - Tesla has lost its title as the "global electric vehicle sales champion" for the first time, being surpassed by Chinese automaker BYD in 2025, with Tesla's global deliveries dropping to 1.636 million units, a year-on-year decline of approximately 8.6% [1][6]. Group 1: Sales and Deliveries - In 2025, Tesla produced over 434,000 vehicles in Q4 and delivered over 418,000, with annual production reaching 1.655 million and annual deliveries at 1.636 million [4][5]. - Tesla's Q4 deliveries decreased by about 16% compared to Q4 2024, while production fell by 5.5% year-on-year [5][6]. - BYD's pure electric vehicle sales reached approximately 2.257 million units in 2025, marking a nearly 28% increase from 2024 and surpassing Tesla's sales for the first time [6][7]. Group 2: Market Dynamics - Tesla's sales decline in Q4 2025 was significantly influenced by the U.S. federal government's early termination of electric vehicle incentives on September 30, which prompted manufacturers to accelerate sales in Q3 [4][6]. - In Europe, Tesla's registrations dropped by 39% in the first 11 months of 2025, while BYD's registrations surged by 240% [6][7]. - The overall electric vehicle market in Europe grew, accounting for approximately 16% of all new car sales in 2025 [6]. Group 3: Financial Performance and Future Outlook - Despite the decline in vehicle sales, Tesla's stock price has generally continued to rise, reaching a historical high in late December 2025, with a market capitalization exceeding $1.6 trillion [3][8]. - The company's growth in the energy storage sector remains robust, with 14.2 GWh of storage products deployed in Q4 2025, a significant increase of 13.6% from 12.5 GWh in 2024 [10]. - Analysts suggest that Tesla's future valuation is increasingly tied to its advancements in autonomous driving and robotics, with estimates indicating that autonomous technology now accounts for over 70% of Tesla's total value [10].