元旦假期上海日均消费122亿元

Core Insights - The consumer market in Shanghai showed a daily average spending of 12.2 billion yuan during the New Year period, reflecting a year-on-year increase of 2.5% compared to New Year's Day in 2025 [1] Offline and Online Consumption - The daily average offline consumption remained stable at 6.49 billion yuan compared to the previous year [1] - Online daily average consumption reached 5.71 billion yuan, marking a year-on-year growth of 5.5% [1] Foot Traffic and Visitor Spending - The average daily foot traffic in 35 key commercial districts was 6.399 million people, which is a year-on-year increase of 5.4% [1] - Spending and visitor numbers from tourists to Shanghai increased by 4.4% and 7.0% respectively [1] Regional Consumption Trends - The Yangtze River Delta region contributed significantly to consumption in Shanghai, with Jiangsu accounting for the highest proportion of visitor numbers at 21.3%, followed by Zhejiang at 8.9% [1] Tax Refunds and Inbound Consumption - There was a strong growth in inbound consumption, with the number of tax refund applications in Shanghai increasing by 253% year-on-year, corresponding to a sales amount of tax refunds that grew by 132.6% [1]