解锁冬日冰雪狂欢

Core Viewpoint - The 2026 Fifth Hohhot Happy Ice and Snow Festival has commenced with the theme "Ice and Fire Wonder: Ice and Snow Carnival," aiming to enhance the winter cultural tourism brand of Hohhot through innovative integration of various industries and cultural elements [2]. Group 1: Event Overview - The festival features a combination of over 10,000 cubic meters of giant ice sculptures and national-level intangible cultural heritage from Zigong lanterns, creating a main scenic axis [2]. - It includes nine major segments such as ice and snow entertainment, cultural displays, sports competitions, and commercial consumption, providing a comprehensive winter cultural tourism experience [2]. Group 2: Cultural Integration - The event emphasizes the deep integration of traditional craftsmanship, national aesthetics, and modern recreational experiences [2]. - Activities include lantern art from Zigong, ice sculpture tours, ice and snow entertainment, stage performances, diverse cuisine, NPC parades, and interactive experiences with penguins [2].