广东喜迎新年“开门红”，文旅融合展现“新图景”

Core Insights - Guangdong's cultural and tourism market experienced a strong start to the new year, with 17.875 million visitors and a tourism revenue of 9.98 billion yuan during the New Year's holiday, reflecting a year-on-year increase of 34.8% and 39.8% respectively [1] - The province's cultural and tourism department launched the "Enjoy Warm Winter, Travel Guangdong" promotion plan for 2026, inviting visitors to experience the region's offerings [1][3] Tourism and Visitor Statistics - The total number of visitors to Guangdong during the New Year holiday reached 17.875 million, with an average daily increase of 34.8% year-on-year [1] - Tourism revenue amounted to 9.98 billion yuan, with a daily average increase of 39.8% year-on-year [1] - 4A-level and above scenic spots received 5.561 million visitors, showing a daily average increase of 15.3% [1] Cultural Events and Exhibitions - The Guangdong Art Museum launched the "2026 New Year Art Season" with multiple exhibitions, including a significant showcase of works by artist Huang Yongyu [3][5] - The Guangdong Museum hosted a "Kuwait Royal Collection" exhibition, which was highly popular, with tickets selling out quickly during the holiday [5] - Various cultural performances, including traditional Cantonese opera and modern music concerts, were held across the region, attracting large audiences [6][10][13] Digital and Community Engagement - Over 23,000 visitors participated in cultural activities at the Guangzhou Cultural Center during the New Year holiday, engaging in exhibitions, performances, and workshops [17] - The "Cultural Promoter" short video competition was launched as part of the "Cultural Promotion" initiative, encouraging community participation in showcasing local culture [23] - The province's cultural department initiated a public cultural service "call for proposals" to enhance the quality and diversity of cultural offerings [23]