青海消费市场红火开年
Xin Lang Cai Jing·2026-01-03 19:18

Group 1 - Qinghai Province's business departments and service enterprises actively organized consumption promotion activities during the New Year holiday, focusing on essential goods supply and creating a festive atmosphere [1] - The provincial business department issued a notice to plan consumption promotion activities for 2026, with cities developing annual plans around key holidays [1] - Various promotional events were held across different regions, including "Qinghai Family Feast" in Gangcha and "New Year Shopping Festival" in Guoluo, aimed at boosting local consumption [1] Group 2 - Major shopping districts in the provincial capital created a festive atmosphere for New Year's celebrations, with events attracting nearly 500,000 participants [2] - Key commercial enterprises in Xining reported a total sales revenue of 23.38 million yuan during the New Year’s Eve, marking a year-on-year increase of 5.62% [2] - Various themed events were organized, including music festivals and light shows, enhancing consumer engagement and participation [2] Group 3 - A new "old for new" consumption policy was implemented starting January 1, 2026, involving 201 auto merchants and 1,243 home appliance merchants, with daily subsidies provided [3] - The program has led to the issuance of nearly 2,000 consumption vouchers daily, with total sales reaching 2 million yuan and subsidy funds utilized amounting to 230,000 yuan [3] - Local governments are also promoting consumption of new energy vehicles with varying subsidies based on vehicle price, contributing to sustained growth in large commodity consumption [3]