Group 1: Core Insights - Nanning City is prioritizing the development of the cultural and creative industry through various supportive policies, brand creation, cultural resource exploration, and promotion of creative products [1] - The city aims to transform the cultural and creative industry into a significant growth driver for the economy and a symbol of urban soft power by 2025 [1] Group 2: Innovation and Market Development - The cultural and creative industry is characterized by low consumption, strong integration, high added value, and significant consumer potential, presenting a historical opportunity for growth [2] - Innovation is identified as the core driving force for the development of the cultural and creative industry, with recommendations to cultivate new business formats and enhance the integration of various consumption models [2] - Encouragement for enterprises to accelerate the research and application of new technologies and business models, particularly in developing marketable products related to tourism [2] Group 3: Industry Ecosystem and Cluster Development - Nanning has been actively nurturing the cultural and creative industry, creating IP images like "sugar orange" and promoting various cultural products in competitions [3] - The focus is on transforming resource advantages into industrial advantages by supporting strong and innovative cultural enterprises to form competitive groups [3] - Recommendations include building distinctive cultural experience venues and integrating creative elements into tourism and urban spaces [3][4] Group 4: Traditional Culture and Market Potential - The integration of traditional Chinese culture with the cultural industry is crucial for unlocking development potential and vitality [5] - Suggestions include optimizing content quality and creating local cultural brands that resonate with younger audiences, inspired by successful models like the Palace Museum's cultural products [5] - Emphasis on strengthening intellectual property protection and improving market regulation to foster a conducive environment for industry growth [5] Group 5: Talent Development and Training - The cultivation of cultural talent is essential for the prosperity of the cultural industry, with recommendations for innovative recruitment and flexible compensation mechanisms [6][7] - Encouragement for local universities to develop talent in the cultural and creative sectors and establish specialized training bases for intangible cultural heritage [7] - The establishment of a talent database and training programs to support the development of skilled professionals in the industry [7]
助力文化产业发展 提升城市文化软实力
Xin Lang Cai Jing·2026-01-03 20:20