我与国家一起前行丨中国风又回来了！当“国漫崛起”的梦想照进现实

Core Insights - The Chinese film industry achieved a remarkable box office of over 51.832 billion yuan in 2025, with animated films contributing over 25 billion yuan, marking the highest box office for animation in Chinese history [1] - "Nezha: Birth of the Demon Child" set a new global box office record for animated films, while "Wang Wang Mountain Little Monster" broke the domestic box office record for 2D animation [1] Group 1: Animation Industry Growth - The success of "Wang Wang Mountain Little Monster" revitalized the summer of 2025, showcasing a strong Chinese aesthetic that resonated with audiences [3] - The Shanghai Animation Film Studio has leveraged decades of tradition and innovation, utilizing modern technology and hand-drawn software to enhance the creation of Chinese-style animation [6] - The production time for animation has significantly decreased, with one shot that previously took one to two months now completed in about one to one and a half days [10] Group 2: Technological Advancements - The first color ink wash animated feature, "Banshan Feidu," is set to be released soon, which would traditionally require at least 20 years to produce using conventional methods [15] - The studio has faced challenges in the past, including financial difficulties, but government policies since 2004 have provided support through tax reductions, talent development, and funding for domestic animation [18][19] Group 3: Cultural and Artistic Identity - The studio emphasizes the importance of maintaining a Chinese aesthetic in animation, drawing from unique techniques like ink wash and paper-cutting, as well as rich storytelling from Chinese mythology and history [25] - The "old and new" mentorship model at the Shanghai Animation Film Studio has allowed for the continuation and evolution of the Chinese animation school, blending traditional ideas with modern innovations [28] Group 4: Revenue Diversification - The animation industry is shifting from a reliance on box office revenue to a multi-channel "IP ecosystem recovery" model, which includes merchandise sales, crowdfunding, and licensing [40] - "Wang Wang Mountain Little Monster" has launched over 800 merchandise items, generating significant sales and contributing to a broader consumer market [42] Group 5: International Recognition - "Ran Bi Wa" was selected for the Berlin International Film Festival, marking a significant achievement for the Shanghai Animation Film Studio and highlighting the potential for Chinese animated features on the global stage [34][35] - The film's innovative approach, incorporating various animation styles, has garnered both interest and support from veteran artists, indicating a positive trend towards experimental animation [37] Group 6: Cultural Confidence - The success of the animation industry reflects a renewed recognition and appreciation for Chinese culture, with a box office of 25 billion yuan symbolizing a cultural renaissance [46] - The industry is encouraged to continue exploring deep cultural roots while also expanding its reach globally, leveraging cultural "soft power" to enhance the film industry's development [46]