山水之外 何以周口——一座内陆平原城市的文旅新章

Core Viewpoint - Zhoukou is emerging as a unique cultural tourism destination, leveraging its rich historical heritage and contemporary cultural experiences to attract visitors and enhance its tourism appeal [9][10][12]. Group 1: Historical and Cultural Significance - Zhoukou's cultural tourism foundation is deeply rooted in its ancient history, with significant archaeological sites like the Huaiyang Pingliangtai ancient city, recognized as one of China's earliest square cities [10]. - The region has a wealth of cultural relics, including artifacts from various historical periods displayed in the Zhoukou Museum, showcasing the long-standing civilization of the area [10][11]. - Zhoukou is a melting pot of cultures, with historical records and artifacts spanning from the Xia and Shang dynasties to the Ming and Qing periods, indicating a continuous cultural lineage [11]. Group 2: Cultural Heritage Activation - The transformation of historical resources into engaging cultural experiences is key to Zhoukou's tourism strategy, focusing on making history accessible and relatable to visitors [12]. - The Taohuang Fuxi Tomb, upgraded to a national 5A tourist attraction, exemplifies this approach, offering immersive cultural experiences that resonate with visitors [12][13]. - Zhoukou's annual Fuxi Cultural Tourism Festival promotes cultural heritage while driving tourism and economic growth, attracting a diverse range of visitors [13]. Group 3: Contemporary Cultural Experiences - Zhoukou Wild Animal World combines animal observation with entertainment, creating a multifaceted cultural tourism project that appeals to a wide audience [16]. - The city is renowned for its acrobatics, with award-winning performances that highlight Zhoukou's status as a hub for this art form, enhancing its cultural tourism offerings [17]. - Culinary experiences in Zhoukou, featuring local delicacies, contribute to the city's vibrant cultural landscape, making it a destination for food enthusiasts [19]. Group 4: Future Development and Strategy - Zhoukou's cultural tourism development strategy aims to create a cohesive brand identity around key attractions like "Taohuang Fuxi," "Hometown of Laozi," and "Zhoukou Acrobatics," enhancing its market presence [22]. - The city plans to integrate tourism with local industries, promoting night economy and immersive experiences to convert visitor traffic into lasting engagement [22]. - Zhoukou's vision includes blurring the lines between urban and tourist spaces, creating a holistic experience that encourages visitors to engage with the local culture [22][23].