当春节遇上冬奥 广元冬季旅游产品受欢迎
Si Chuan Ri Bao·2026-01-04 01:47

Core Viewpoint - The article highlights the growing popularity of winter sports and tourism in Guangyuan, particularly at the Zengjiashan Ski Resort, driven by the Beijing Winter Olympics and the introduction of new winter tourism products and activities [4][5][6]. Group 1: Winter Sports and Tourism Growth - The Zengjiashan Ski Resort has become a popular destination for winter camps, with many teams choosing it for their activities, reflecting a surge in interest in winter sports [4][6]. - The ski resort has upgraded its facilities, adding a new snow area of 30,000 square meters and introducing various snow entertainment options, including snow bikes and a "crazy" roller coaster [7]. - During the Spring Festival, the ski resort received 93,400 visitors, generating a total revenue of 20.03 million yuan [7]. Group 2: Winter Tourism Products and Activities - Guangyuan has launched over 20 winter tourism products and activities, including themed tours and events in various districts, aimed at enhancing the winter tourism experience [8]. - The Shaanxi District has introduced a winter tourism product focusing on exploring beautiful landscapes and local customs, while Qingchuan County has organized unique activities like "listening to winter snow" and customized tours [8]. - The Jianmen Pass scenic area and other attractions are offering discounts and free tickets to attract visitors, with 100,000 free tickets distributed across 13 tourist sites [9]. Group 3: Transportation and Accessibility - A new flight route operated by Sichuan Airlines connecting Xichang, Guangyuan, and Taiyuan has been launched to facilitate travel for tourists [9]. - Guangyuan has implemented promotional policies, including a 50% discount on entrance fees for tourists who present their boarding passes within seven days [9].