俄罗斯产品积极开拓中国市场

Group 1: Local Brand Promotion in Moscow - The "Gift Factory" exhibition in Moscow offers a unique shopping experience with automated features and local products, aimed at promoting local brands [1] - The Moscow government supports local enterprises through the "Moscow Manufacturing" project, which helps promote products via various channels, including online platforms and media [1] - As of 2025, the number of small and medium-sized enterprises in Moscow is expected to exceed 875,000, with approximately 700 new businesses registered daily [1] Group 2: Russian Brands Expanding to China - Teana, a cosmetics brand, has successfully exported products to 23 countries, including China, and has established both online and offline sales channels [2] - The "Russian Manufacturing" initiative, supported by the Russian government, aims to help local businesses expand exports to China, showcasing products like chocolate and cosmetics [2] - The platform has gathered over 2,000 local brands, facilitating their entry into the Chinese market and enhancing trade relations between Russia and China [2] Group 3: Ice Cream Industry and Market Entry - BRandICE, a leading ice cream producer in Russia, has joined the "Russian Manufacturing" overseas promotion plan to enter the Chinese market, focusing on product development and marketing strategies [3] - The company plans to leverage various channels to expand its exports to China, emphasizing high-quality ice cream products [3] - The Russian Export Center is actively participating in multiple trade shows in China to promote Russian products, including the China International Consumer Products Expo [3] Group 4: Retail Expansion in China - The "Russian Manufacturing" retail stores have opened in Shanghai, with the total number of stores in China exceeding 120 [4] - The Russian Export Center aims to achieve both quantity and quality growth in exports to China, utilizing the "Russian Manufacturing" platform to introduce more premium Russian brands [4]