2025年中国教育大数据行业发展历程、产业链、市场规模、竞争格局及趋势研判:教育大数据应用场景不断深化,带动行业市场规模实现显著扩张[图]
Chan Ye Xin Xi Wang·2026-01-05 01:04

Core Insights - The education big data industry in China is experiencing rapid growth, with the market size projected to increase from 1.8 billion yuan in 2015 to 53.516 billion yuan in 2024, representing a compound annual growth rate (CAGR) of 45.78% [1][10] - The industry is supported by the development of online education, particularly in the K12 sector, and the advancement of educational information technology and smart education [1][10] - The market is expected to continue expanding, with an estimated size of 66.896 billion yuan by 2025 [1][10] Industry Overview - Education big data refers to the collection of data generated during educational activities or collected based on educational needs, which has the potential to drive educational development and create significant value [3][9] - Current applications of education big data are primarily focused on adaptive learning and precise classroom teaching, with notable examples including smart learning companions and data-driven teaching tools [3][9] - The industry is characterized by a diverse range of participants, including leading data service providers, new entrepreneurial firms, large internet companies, and traditional educational information companies [10] Market Dynamics - The education big data industry is part of the broader big data sector, which has seen its market size grow from 3.6 trillion yuan in 2017 to an expected 30 trillion yuan by 2025, with a CAGR of 31.13% [7][9] - The industry is evolving from a focus on scale expansion to deep exploration and precise empowerment of existing educational processes and resources [5][10] Key Players - Notable companies in the education big data sector include iFLYTEK, Tsinghua Tongfang, Honghe Technology, and DouShen Education, among others [1][10] - The industry also includes emerging firms like Sanmeng Technology and Guangda Information Technology, which focus on deep data mining and application innovation in the education vertical [2][10] Development Trends - The future of education big data will see increased openness, moving towards systematic sharing across regions and industries while ensuring data security and privacy [14] - Innovative applications will expand beyond individual tools to become integral to the entire educational process, enhancing personalized teaching and data-driven decision-making [15][16] - The industry ecosystem is expected to mature, transitioning from a technology supplier-dominated market to a collaborative network of diverse stakeholders [17]

2025年中国教育大数据行业发展历程、产业链、市场规模、竞争格局及趋势研判:教育大数据应用场景不断深化,带动行业市场规模实现显著扩张[图] - Reportify