新年新气象|绿地全球选品中心试运行,绿地贸易港“两中心四平台”战略启动,打造国内国际双循环资源配置枢纽

Core Viewpoint - Greenland Group's Global Selection Center has officially commenced trial operations, marking the implementation of its "Two Centers and Four Platforms" strategy aimed at enhancing international trade and resource allocation in China [1][11]. Group 1: Strategic Initiatives - The "Two Centers and Four Platforms" strategy is designed to support the national goal of facilitating domestic and international dual circulation, with the guidance of the Ministry of Commerce and other authorities [1][11]. - The strategy focuses on establishing a global selection center and a national procurement center as core components, creating a comprehensive service platform that includes online transactions, industry clusters, and business activities [1][11]. Group 2: Operational Developments - The Global Selection Center has developed an integrated operation system that combines exhibition, sales, and broadcasting, collaborating with over 20 mid-tier influencers for ongoing content cooperation [3][12]. - During the New Year period, the center hosted a successful live streaming event that attracted over 500,000 viewers, showcasing cross-border products from Australia, France, and New Zealand [3][12]. Group 3: Product and Service Offerings - The center spans approximately 2,000 square meters and has introduced selected products from over 40 countries, with nearly 1,000 SKUs covering key cross-border categories such as beauty, health, and home goods [5][14]. - To facilitate the entry of overseas brands into China, the center has organized multiple specialized ordering events, attracting major retail chains and e-commerce platforms from East and South China [5][14]. Group 4: Future Goals - The Global Selection Center aims to enhance its full-chain service capabilities through influencer distribution and supply chain integration, striving to create a large-scale, efficient cross-border product resource platform [8][17]. - The "Two Centers and Four Platforms" strategy aims to establish a resource allocation platform with strong functionality and influence within three years, targeting a trade volume of 100 billion for both platform operations and self-operated imports and exports [9][18].