Melt Into the New Year with Applebee's NEW O-M-Cheese Burger for $11.99

Core Insights - Applebee's has introduced a new menu item, the O-M-Cheese Burger, priced at $11.99, which features a burger served over queso and melted cheese in a sizzling skillet [1] - The O-M-Cheese Burger is part of a promotional offering that includes the Fiesta Lime Chicken, available with an appetizer or two side salads for $25 as part of Applebee's signature 2 for $25 Menu [1] Product Offering - The O-M-Cheese Burger is designed to appeal to cheese lovers, highlighting a combination of flavors and presentation with molten queso [1] - The promotional menu aims to enhance customer experience by providing value through a combination of popular dishes [1]