回顾2025展望2026 中国宠物行业2025年十大事件盘点

Core Insights - The Chinese pet industry is projected to reach a market size of 811.4 billion yuan by 2025, reflecting a year-on-year growth of 15.7% [4][5] - The industry is entering a high-quality development phase characterized by policy standardization, capital investment, technological innovation, and global expansion [5][7] Group 1: Regulatory Developments - In January 2025, two national standards for the pet industry were approved, focusing on pet diagnosis and operational guidelines, which took effect on August 1 [11][12] - The new regulations shift pet management from reactive to proactive, providing a unified basis for pet management across the country [17] Group 2: Capital Investment Trends - In January 2025, Aiyi Animal Medicine completed a significant financing round, marking the start of a year with 33 public investment events in the pet industry, with over 30% focused on pet medical and pharmaceutical sectors [22][28] - Capital is increasingly directed towards high-tech areas such as vaccine development and AI medical applications, indicating a shift from mere traffic competition to supply chain and technology competition [32][33] Group 3: Industry Events and Exhibitions - The fifth Pet Expo held in May 2025 in Shanghai saw a 40% increase in exhibition area, attracting 1,200 exhibitors and over 8,000 brands, highlighting the industry's growth and innovation [38][40] - The event introduced new segments focusing on refined pet care and smart technology, showcasing innovative products like AI health monitoring devices [41] Group 4: Mergers and Acquisitions - In the first half of 2025, seven major mergers occurred in the pet industry, with significant acquisitions by leading companies to enhance product lines and market presence [48][52] - The establishment of five industry funds totaling over 2 billion yuan indicates a strategic focus on key segments of the pet industry [49] Group 5: Regulatory Enhancements in Pet Food - The implementation of the "Pet Feed Labeling Regulations" in 2025 emphasizes transparency and accountability in pet food claims, raising industry standards [58][65] - Stricter regulations are expected to impact smaller brands while pushing leading companies to invest more in research and development [73] Group 6: Digital Transformation in Veterinary Services - Starting September 1, 2025, an electronic licensing system for veterinary practices will be implemented, enhancing regulatory oversight and operational standards [79][84] - This digital shift aims to curb illegal practices and improve service quality in the pet healthcare sector [85] Group 7: Global Expansion of Domestic Pet Companies - In 2025, domestic pet companies accelerated their global expansion, with significant acquisitions and production base setups in regions like Southeast Asia [90][92] - The international recognition of Chinese pet products is increasing, marking a transition from domestic competition to global market engagement [95] Group 8: Local Policy Initiatives - The "Pet Nine Articles," a local policy initiative in Beijing's Pinggu District, aims to support the high-quality development of the pet economy, focusing on technology and industry upgrades [103][106] - This policy is seen as a model for regional development in the pet industry, promoting innovation and collaboration [109] Group 9: E-commerce Trends in Pet Consumption - During the 2025 Double Eleven shopping festival, pet consumption surged, with significant growth in high-end and smart products [115][119] - The trend towards quality and responsibility in pet ownership is evident, with brands achieving substantial sales increases [122] Group 10: International Collaboration at Trade Shows - The 2025 China International Import Expo featured a dedicated pet theme area, showcasing a variety of pet-related products and fostering international partnerships [128][132] - This initiative highlights the growing importance of the pet economy in China's consumer market and its role in global industry connections [133]