Else Nutrition Announces Appointment of Natie Zilberberg as Chief Financial Officer

Core Insights - Else Nutrition Holdings Inc. has appointed Natie Zilberberg as the new Chief Financial Officer and Corporate Secretary, effective January 5, 2026, replacing Shay Shamir [1] - Zilberberg brings over a decade of experience in finance, having worked in high-growth, VC-backed companies across various sectors including fintech, agrotech, and renewable energy [2] - The CEO of Else Nutrition expressed excitement about Zilberberg's appointment, highlighting his experience in building financial foundations and supporting company growth [3] Company Overview - Else Nutrition Holdings Inc. is focused on developing innovative, clean, and plant-based food and nutrition products for various age groups, including infants and adults [3] - The company offers a plant-based, non-soy formula as an alternative to dairy-based formulas, which has received positive feedback and rapid sales growth since its launch [3] Awards and Recognition - Else Nutrition has received several accolades, including the "2017 Best Health and Diet Solutions" award at Milan's Global Food Innovation Summit and recognition as the 1 Best Seller on Amazon in the New Baby & Toddler Formula Category in Fall 2020 [5] - The company’s product, Else Super Cereal, achieved the 1 Best Seller status in Baby Cereal across all brands on Amazon in September 2022 [5]