儿童观影 优惠票线上为何买不了

Core Viewpoint - The implementation of children's movie ticket discounts is hindered by the predominance of online ticket purchasing, which lacks sufficient information and requires in-person verification for discounts [1][2][3]. Group 1: Current Situation - The animated film "Zootopia 2" has led to an increase in child viewers at cinemas, but many parents are unaware of the available discounts due to the online ticket purchasing trend [1][2]. - Cinemas offer a 50% discount for children over 1.3 meters in height when purchasing tickets at the counter, while online prices are higher, making it inconvenient for parents [2][3]. Group 2: Online Ticketing Challenges - A survey of 35 cinemas revealed that none allowed the purchase of children's discount tickets online, as third-party platforms cannot verify the age of minors [3][4]. - The information regarding children's discounts is inadequately communicated online, with many cinemas only partially disclosing the discount policies [3][4]. Group 3: Legal Obligations and Recommendations - Cinemas are legally required to provide discounts for minors, and failure to do so, along with insufficient publicizing of policies, constitutes non-compliance with legal obligations [5]. - Recommendations include clear online and offline communication of discount policies and allowing online purchases of children's tickets with minimal personal information collection [5].