山东烟台黄渤海新区以电影消费热潮折射文化活力跃升

Group 1 - The Chinese film market in 2025 is described as "booming," with a total box office of 51.832 billion yuan, representing a year-on-year growth of 21.95% [1] - In the Huangbohai New Area, seven cinemas achieved a total box office of 39.66 million yuan, an increase of nearly 8 million yuan compared to the previous year, with audience attendance exceeding 900,000, up nearly 200,000 from last year [1] - The manager of the Happiness Blue Ocean International Cinema expressed confidence in the film market of Huangbohai New Area, noting that the box office revenue exceeded expectations in the first year of cinema operations [1] Group 2 - The opening of the Happiness Blue Ocean International Cinema at the revamped Zhenhua Shopping Center has enriched the "shopping + leisure" business model, becoming a popular choice for local residents [2] - Cinemas in Huangbohai New Area are innovating service models to meet diverse audience needs, including themed screening rooms and special activities, aiming to integrate movies into daily life [2] - The cinema has introduced initiatives such as discounted tickets for seniors, attracting older audiences and allowing them to reconnect with the charm of cinema [2] Group 3 - Since 2025, Huangbohai New Area has launched community-based public film screening activities, bringing quality films to local neighborhoods, including classic revolutionary films and family-friendly animations [3] - The plan for 2026 includes the addition of two new cinemas, which will enhance the cinema layout and continue public film screenings, further enriching the cultural consumption experience for residents [3]