Shen Zhen Shang Bao·2026-01-06 00:34Core Viewpoint - The continuous rise in international gold prices has prompted major gold jewelry brands in China, including Chow Sang Sang, to adjust their pricing, with increases ranging from 200 to 1500 yuan starting January 6 [1]. Group 1: Price Adjustments - Chow Sang Sang will increase prices on certain gold jewelry items, particularly those with craftsmanship and brand premium attributes, which are sensitive to fluctuations in international gold prices [1]. - Specific products affected include the Charme Black Series zodiac charms, which are expected to see a price increase of approximately 260 to 280 yuan [1]. Group 2: Market Response - The price of gold jewelry in China has surged, with Chow Sang Sang's gold jewelry price rising by 22 yuan per gram, reaching 1376 yuan per gram [2]. - Other brands such as Lao Miao and Lao Feng Xiang have also increased their prices, with all brands reporting increases exceeding 20 yuan per gram [2].