Core Insights - The article compares two ETFs, Vanguard Dividend Appreciation ETF (VIG) and ProShares - S&P 500 Dividend Aristocrats ETF (NOBL), highlighting their differing strategies in targeting reliable income through dividends [1][2]. Cost and Size Comparison - VIG has a significantly lower expense ratio of 0.05% compared to NOBL's 0.35% [3][4]. - VIG has assets under management (AUM) of $120.4 billion, while NOBL has $11.3 billion [3][4]. Performance Metrics - As of December 12, 2025, VIG's one-year return is 12.73%, outperforming NOBL's 3.05% [3]. - VIG has a max drawdown of -20.39% over five years, while NOBL's is -17.92% [5]. Portfolio Composition - VIG tracks 338 U.S. large-cap stocks with a focus on technology (28%), financial services (22%), and healthcare (15%), with major holdings including Broadcom, Microsoft, and Apple [6]. - NOBL consists of 70 stocks, with a sector allocation skewed towards industrials (23%) and consumer defensive (22%), featuring top positions like Albemarle and Expeditors International [7]. Investment Strategy - VIG emphasizes dividend growth and broad diversification, making it suitable for long-term investors focused on cost efficiency [8][11]. - NOBL aims for stability and risk control through equal weighting and sector caps, appealing to investors who prioritize consistent dividends and downside awareness [10][11].
Dividend Growth or Defensive Balance? How VIG and NOBL Diverge
The Motley Fool·2026-01-06 02:36