Xin Lang Cai Jing·2026-01-06 04:09Core Viewpoint - Tesla is implementing various financing options and price adjustments to stimulate sales amid declining vehicle deliveries and increased competition from Chinese manufacturers. Group 1: Financing Options - Tesla has introduced a low-interest financing plan for the Model 3/Y/Y L, with down payments starting at 79,900 yuan and monthly payments as low as 1,918 yuan for Model 3/Y, and 99,900 yuan with monthly payments starting at 2,947 yuan for Model Y L [1] - The Model Y L also features a new 5-year 0% interest plan, with a down payment of 99,900 yuan and monthly payments starting at 3,985 yuan [1] Group 2: Price Adjustments - Recently, Tesla adjusted prices in other markets, including a reduction in South Korea where the price of the Model 3 and Model Y was lowered by up to 9.4 million won (approximately 6,490 USD) [3] - The high-performance all-wheel-drive version of Model 3 is now priced at 59.99 million won, down from 69.39 million won, while two Model Y variants saw a price drop of about 3 million won [3] Group 3: Sales Performance - Tesla is facing pressure from declining sales, with Q4 2025 production exceeding 434,000 vehicles, a year-on-year decrease of 5.5%, and deliveries over 418,000 vehicles, down approximately 16% year-on-year [5] - For the entire year of 2025, Tesla's global vehicle deliveries totaled 1.636 million, a decline of about 8.6%, marking the second consecutive year of falling delivery numbers [5] - Notably, Tesla's annual electric vehicle sales were surpassed by Chinese manufacturer BYD for the first time, with BYD reporting a total of 4,602,436 vehicles sold in 2025, a year-on-year increase of 7.73% [5] Group 4: Production and Growth in Other Segments - On December 30, 2025, Tesla announced the production of its 9 millionth electric vehicle at its Shanghai Gigafactory, which delivered over 97,100 units in December 2025, an 11% month-on-month increase [6] - The Shanghai factory accounted for 52% of Tesla's global deliveries, with approximately 851,000 units delivered in 2025 [6] - Despite the decline in vehicle sales, Tesla's energy storage business saw significant growth, with a total installation of 46.7 GWh in 2025, a year-on-year increase of 48.7% [6]