Core Insights - The report indicates that Douyin's performance in the entertainment live streaming sector is projected to reach 128 million broadcasts in 2025, representing a year-on-year growth of 26.39%, with an average of over 350,000 broadcasts per day [1][2] Group 1: Industry Growth - The increasing industrialization of the entertainment live streaming sector has led to the emergence of specialized roles such as choreographers, camera operators, and live broadcast directors [1] Group 2: Regulatory Measures - Over the past year, Douyin has assisted approximately 30,000 streamers in protecting their rights and exiting non-compliant associations, while penalizing around 650 live streaming organizations for improper contracting and performance behaviors, urging them to rectify their practices [2] - Douyin has introduced the "Safe Entry for Streamers" policy and launched a "Report Association" feature to address issues such as high penalty fees and coercive emotional manipulation of users by streaming organizations [2] Group 3: Commitment to Quality - Douyin's representatives stated that the platform is committed to enhancing content quality, safeguarding the rights of practitioners, and regulating the operational behaviors of organizations to promote the professional upgrade and standardization of the entertainment live streaming industry [2]
抖音泛娱乐直播报告:2025年协助约3万名主播退出违规公会
Xin Lang Cai Jing·2026-01-06 04:53