元旦消费市场喜迎“开门红” 多领域活力迸发
Zhong Guo Jing Ji Wang·2026-01-06 05:39

Group 1: Overall Market Performance - The consumption market in China showed strong vitality during the New Year holiday, with multiple sectors such as tourism, dining, retail, and home appliances experiencing simultaneous growth [1][4] - A total of 590 million people traveled across regions during the three-day holiday, averaging 198 million daily, which significantly boosted various consumption scenarios [1] Group 2: Dining Sector - The dining market became a key growth point during the holiday, with many restaurants experiencing high demand and long wait times [2] - Major dining brands like Haidilao and Banu reported significant increases in reservations and sales, with Haidilao's reservations exceeding 400,000 tables and Banu's Beijing locations achieving table turnover rates over 10 times [2] Group 3: Tourism Sector - The tourism market showed remarkable growth, with a 125% year-on-year increase in searches for "New Year travel" and a surge in demand for theme park events and winter activities [3] - Domestic hotel bookings on January 1 saw a 280% year-on-year increase, indicating strong interest in travel experiences [3] Group 4: Retail and Home Appliances - The retail market demonstrated a dual characteristic of seasonal bestsellers and quality upgrades, with significant sales in imported fruits and beverages [3] - The home appliances sector experienced a surge in consumer interest, with a 110% increase in foot traffic at stores, driven by the popularity of smart and eco-friendly products [3]

元旦消费市场喜迎“开门红” 多领域活力迸发 - Reportify